About Us

The Sotto Mag is dedicated to uncovering the stories that reveal themselves quietly through gestures, flavors, and moments that speak volumes without a shout. Inspired by the Italian phrase “Sotto Voce,” meaning “in a soft voice,” we give the scoop on the narrative that often goes unnoticed or unthought of, delving beneath the surface of food, beverage, hospitality, and lifestyle. Our exploration focuses on where passion drives reinvention, forging experiences tightly woven with culture, craft, and care, qualities that together elevate the ordinary to the exceptional. By focusing on the unseen angles of subtle artistry enriching everyday life, The Sotto Mag illuminates the meticulous detail and mastery that honors authenticity and invites deep reflection.

Pranav Dave

Editor in Chief

Archit Nair

Creative Lead

Ayushi Rajwani

SEO Manager

Dharna Juneja

Feature’s Lead

The Sotto Mag
- Feature - November 24, 2025

The Bar That Hates CocktailsMumbai’s First

In a city where cafes compete for attention with neon menus and theatrical brews, the new Naked Coffee outlet in Mumbai does the opposite. It cuts through the noise by
The Sotto Mag
- Feature - November 3, 2025

The Bar That Hates Cocktails

In a state where every lane hums with music and every bar tries to outdo the next, Joseph Bar doesn’t raise its voice. It doesn’t need to. Its charm lies

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Creative Lead
Archit Nair
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